Target told The Glow Up that this year’s adorable and inspiring assortment, called Black Beyond Measure, “celebrates the success stories of various Black entrepreneurs, Black … One-third of Black History Month products are from black-owned businesses...and more than half are exclusive to Target. The HBCU Design Challenge is a competition to design t-shirt artwork & graphics for the Target 2021 Black History Month campaign. The 2020 product collection, Black Beyond Measure, includes more than 100 items for less than $30 and is already available in hundreds of Target stores across the country and on their website. I had my first exposure to the campaign when I entered into my local Target to a half empty display in January, before the month officially even started. This year’s Black History Month marketing campaign, Black Beyond Measure, also features black entrepreneurs and Target team members. Brief for: Ideas deadline: September 8 2020, 0:00 GMT Film deadline: October 5 2020, 0:00 GMT × We teamed up with Black storytellers to uplift Black voices. A whopping one-third of the brands are black-owned, and there are over 100 shoppable items, from clothes and beauty products to books and toys. Jeremy Camp Beyond Measure ℗ 2006 Capitol Christian Music Group, Inc. One-third of the Black History Month products are from black-owned businesses, including Lip Bar and Alikay Naturals, and more than half are exclusive to Target. In February 2020, one brand that’s trending all over my social media from Black consumers is Target’s Black History Month campaign: Black Beyond Measure. Students bring big thinking and extraordinary solutions to the Marketing Ideation Program. It’s a fab lineup created in celebration of Black History Month, featuring some of the retailer’s most-loved brands and products. 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